|
|
|
No-nonsense,
effective internet marketing |
|
 Combining
the Power of Google Adwords, Email Marketing, Advanced Testing &
Ethical Influence to Grow YOUR Business.
George Lane uses his skills and knowledge to design successful
internet marketing campaigns for UK business, regardless of
their size or the industry they are in. Whether you need some
coaching and guidance, or full hands-on consultancy, George will
step your internet marketing up a gear - guaranteed! |
|
Why isn't your
website selling? |
|
Ever wondered why
that is? Do your business associates and friends tell you how
nice your website looks but you don't get any sales? Don't
worry, you're not alone. I can help.
Most business owners have experienced this, but few have taken
real action to grow their business by using their website. Just
by going to my website and browsing through our tips and
information you're already ahead of your competition because
you're taking the first steps in improving your site! |
|
Free internet
marketing tips from Lane Consultancy.... |
|
1. Your Website: Make to most of your website
and the internet - pound for pound, marketing your business
online is usually far more effective than traditional methods. |
|
2. Pay Per Click: Use pay per click marketing
to drive visitors to your website. Pay per click is nothing
short of a marketing revolution. It’s made many people
millionaires and when done properly can give you awesome return
on investment. |
|
3. Capture Visitors Details: Make sure you have
an “optin box” somewhere on your web pages so that visitors can
give you their details in exchange for a brochure, newsletter,
DVD, CD etc. Although these people haven’t bought yet, they are
far more likely to be customers in the future if you follow up
with them. This leads me nicely onto… |
|
4. Email
marketing: Once a visitor has requested information
from you and given you permission to contact them, use email
marketing as a follow up tool. Email is great because it’s free!
This can be setup automatically so that you don’t have to sit at
the computer all day typing emails. |
|
5. Audio &
Video: Technology on the internet allows us to put
audio and video on websites for relatively low cost these days.
To save the publishing and distribution costs of CD’s and DVD’s,
why not put them up on your website as downloads? |
|
6. Joint
Ventures #1: Host beneficiary ventures: this is where
you approach a “host” company to contact their customers on your
behalf. The host company gets a percentage of sales generated
from the venture as their fee. This can work the other way
around to - you can be the host and earn extra money for little
effort! |
|
7. Joint
Ventures #2: Dead leads are much overlooked. If you can
find a willing competitor, ask them if you could contact their
leads that haven’t converted into a sale for them. In exchange,
give them a percentage of the sale if the dead lead buys with
your company. |
|
8. PR: Free
publicity. Find an aspect of your industry that people
want to know about or find interesting, then write an
article/report/white paper about it. Then send it to
publications that would be interested in featuring the article
in their magazine, newspaper, trade journal etc. If your article
is interesting enough, there’s a very good chance it’ll be
published |
|
Click here for more
free marketing tips on the above, or pay per click, email
marketing and more.... |
